the client

European Commission – DG ENTR, innovation policy

the need

Service innovation plays a vital role in transforming and upgrading traditional economic sectors and industries into more productive, competitive and high value-added business systems. ESIC will undertake an analysis of service innovation in the six pilot regions through a peer-reviewed “stress test” aimed at identifying the strengths and the weaknesses of the innovation support system as well as the potential barriers and scope for enhanced policy action. Tailored strategy and policy support is provided to pilot regions on how to build a large scale demonstrator to test the impact of service innovation in their region.


The European Commission has established a European Service Innovation Centre (ESIC) to support regions to better harness the power of service innovation for their regional economies.

VVA provides customised support to the model demonstrator regions selected by the European Commission.

The work consists of


  • Desk research and interviews with business, policymakers and other stakeholders
  • Development of an LSD proposal together with the region 
  • Expert workshop and peer review